Quote of the Day

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important. … Continue reading

AdJoke Quote of the Day

As read on GapingVoids twitter stream: “A passionate amateur almost always beats a bored professional”. – Originally from Chris Andersons blog. I hope to be a passionate professional for life.

My Favorite Digital Conference Quotes

“The back-side of advertising will become more important than the front” – Tim Armstrong, Google “But enough about me, what do you think about me?” – Rob Walker (citing another) “The consumer just doesn’t have any money anymore” – Rob Walker “You may not like change – but you’ll hate irrelevancy even more” – Military … Continue reading

Ad Quote of the day

What helps people, helps business.~ Leo Burnett

Quote of the Day

“Never overestimate the intelligence of your audience”– anonymous Do smart ads work better than dumb ones? Sure, we see a lot of brutal ads out there, but are they easier to understand and remember than the emotional ones?

Quote of the week

“Consumers want brands burned with the mark of their founders, not artificially engineered by their agencies. They want to know who made the brand, where and why”. ~Mark Ritson

Quote of the week

Some things have to be believed to be seen. – Ralph Hodgson Trying to sell truly original ideas or ideas based on technology, programs or media new to your clients can be nearly impossible. They will ask you for examples about what is the industry average for dollars spent, % of marketing budget, CTR, time-spent, … Continue reading

Another great quote

I still don’t know what it is about sharing great quotes that I enjoy so much, but here is another one… this one I think will really resonate with those from the ad world… “In every work of genius we recognize our own rejected thoughts; they come back to us with a certain alienated majesty.” … Continue reading

If only all marketers saw digital in this light…

“Digital is far from done in isolation,” says Rob Master, North American media director. “It’s part of a broader campaign. In many cases now it’s the centerpiece of a broader campaign. I think that’s become a real integral part of how we use the web, moving beyond just promoting web addresses in TV spots or … Continue reading

Ad Quote of the week

Nothing can be so amusingly arrogant as a young man who has just discovered an old idea and thinks it is his own. – Sidney J. Harris Found on my iGoogle “quotes of the day”section.