Social Media Stats

Although this video takes it’s cue’s from a Sony corporate video put together about a year ago, some of the new stats in it are staggering. Even though it’s very popular right now to to talk about the number of ways that social media has changed communications, I still think it’s worth checking out the … Continue reading

Canadian Online Spend Announced

Marketing Magazine announced the Canadian digital spend for 2007. Some highlights: Canadian online ad revenues reached over $1.2 billion last year (an increase of 38%) Search continues to represent the biggest part of the pie with revenue $478 million Display ads are number 2 at $432 million (who even looks at them?) Auto spent the … Continue reading