A TV Spot with an objective to drive to the much better, more immersive website. Not an unrelated spot with a URL tacked onto the end (that nobody cares about). Nice work, VW. Found on Organics Threeminds

The Future of Advertising

“Don’t show me a script, show me the press release” – Alex Bogusky If you do one thing this week, check out this presentation from senior planner Paul Isakson. It’s a great look at how digital has changed advertising, how to ensure that your brand gets noticed in the new age and what you can … Continue reading

Does your product live up to the hype?

It’s one thing to say your product is the fastest. Or the coldest. Or the most healthy. It’s another if it actually lives up to your positioning. We’ve all been there. You buy something that says it’s the best when actually, it’s horrible. Any brand can make a claim, its the ones that actually live … Continue reading

What do we do?

One of the best pieces of advice I’ve received in the industry is always keeping in mind what someone in client services actually does – sell creative. With continual deadlines, timelines, media mistakes, client feedback, creative push-back, office politics, technical issues, freelancer issues, production problems, server and email problems and all the other fun problems … Continue reading

Public Service Annoucements

Remember those Drug Free America spots that had a scary guy narrating as an egg got cracked and then thrown into a pan? (THIS IS YOUR BRAIN…THIS IS YOUR BRAIN ON DRUGS…). Well we’ve seen a few PSA’s over the last couple of days that are worth checking out. One of them is extremely creepy … Continue reading

A Great Spot

Just checked out this spot from Godin’s blog. I have to say that it’s one of the best TV spots I’ve seen thus far this year. Why? Because it asks a direct question to the viewer right off the bat and forces you to pay attention. But even when you do, you don’t…and that’s the … Continue reading

Worlds largest diamond mine

Not ad related but I find this truly amazing. The sheer size of this mine blows my mind. This is the worlds largest diamond mine in Siberia. The hole is so big that area above the mine is closed to helicopter traffic as the downward flow could suck the helicopters into it.

Mini keeps having fun

TAP Project and thougths

I am sure that you have seen this before. I wanted to share it because the other night when I was watching the video I was trying to think how many times I had heard an idea of this proportion come-up in a brainstorm, presented to a client, etc to only see that idea never … Continue reading

Ad Quote of the week

Nothing can be so amusingly arrogant as a young man who has just discovered an old idea and thinks it is his own. – Sidney J. Harris Found on my iGoogle “quotes of the day”section.