The folks at EA sports continue to impress with their latest spot featuring Tiger Woods. It’s pretty amazing what this guy can do on the golf course.

Brilliant Response

Big corporations are scared of user generated sites like YouTube. Why? Because of one reason: control. It’s scary to launch a campaign and have people give you feedback in real time, especially if there could be thousands of them speaking negitively about your brand. But there is also a huge opportunity to leverage the masses … Continue reading