The Links – Bulk Edition
You might not have heard, but there was an election last night. As a result, a ton of sites are posting election related materials and you can find some cool links below (and, of course some great ad related ones…especially with Marketing Week going on in Toronto right now. Check ’em out: – Need a … Continue reading
The Last Seven Posts
A week ago, I wrote about how I wanted to focus more on digital opinions and post some of my thoughts to AdJoke. I stuck to it for about a week and have linked to my individual opinions below. A few quick thoughts: – While it’s great to post opinions, I was dying to comment … Continue reading
Triiibes – An Opinion
Paul and I write a lot about Seth Godin. When I first started to get interested in digital advertising and the new world, his blog and books were the best resources I could find. He is, unequivocally, the owner of the top marketing blog in the world and has been a continual source of innovative … Continue reading
6 Steps to Better Display Metrics
I’ve done a few rants in the last year about the value of media impressions and how the current media measurement model is broken. A number of industry related groups have sprung up to discuss the issue, but I think that one key area we can focus on now is how to increase the current … Continue reading
Warning: Gamers Are Cool [and Influential]
I’ve been developing some in game strategies for a client and, as a result, have spent some time thinking and learning about gamers. I think for anyone over 30 the concept of gaming still seems nerdy, weird and reserved for young boys who spend a bit too much time in their parent’s basements. To be … Continue reading
Thinking Digital
A collegue of mine flipped me a link to a fantastic video from the Sony “Do you know series”. It’s a collection of stats – about global population growth, the rapid changes in techonlogy, the future of jobs and advertising. A couple that really jumped out at me: – The 25% of India’s population with … Continue reading
eHarmony Ideas [Seriously]
Don’t ask me why, but I’ve been thinking a bit about eHarmony lately. It could be the relentless TV campaign of people who have finally found one another or a shout out to Super Crunchers but the system that eHarmony uses seems like it could have benefits across multiple industries. Consider it for a moment. … Continue reading
The Only Place I Want to See an Ad
It’s not on television. Not right before a movie. Not in the car listening to the radio during a “Top 100 Rock songs of 1995” break. Not in a newspaper or magazine. Not on the subway or street car. Not on the back of my favorite football team. Not on my Xbox and certainly not … Continue reading
The Next 7 Posts
I’ve been thinking a ton about Adjoke lately and had a great discussion with some colleagues last night about how to enhance the quality of the content. We’ve posted a lot; from cool ads to brutal ones, digital trends to viral videos, industry gossip to agency news – the works. I think that where I’d … Continue reading
Debates 