Are we all doing the same thing? … continued.

Before I jump into my post and share with you some thoughts I want to point out to everyone that Tyler has moved to London so beyond taking Adjoke global a few other things have changed. The biggest change Tyler and I can no longer grab a beer or sit on the couch and discuss … Continue reading

Brand Hero’s

Fallon has posted a great new presentation to their planning blog about Hero’s. Did you know that 5 of the 10 top movies of 2008 were all about Hero’s? (Dark Knight, Indiana Jones, Hancock, Iron Man, Casino Royal). There’s a reason for this – people need to be inspired. They need to believe in something … Continue reading

Christmas = books. Need your help.

I celebrate Christmas, and every year my Christmas list usually contains a half dozen or so books. This year my list has: The Outliers – Malcolm Gladwell Grown Up Digital – Don Tapscott Crowdsourcing – Jeff Howe The Cool Factor – Del Breckenfeld Brand Digital – Allen P. Adamson What is on your list? Have … Continue reading