Ad Quote of the week

Congratulations to Amanda on the big promo today…. “If I had to sum it all up, I’d say there are three breeds of account executives: the play-it-safe-and-by-the-rule-book transmitting agent; the neutralist, who’s never quite sure from one day to the next of his role in the agency-client relationship; and the truly creative account man, who … Continue reading

Ad Quote of the day

“A brand exists in your mind. It’s a collection of associations or feelings people have about a particular product, service, or an organization. Branding is the tangible process of creating the signals that generate these associations.”– Allen Adamson, “BrandSimple”

Ad Quote of the Day

“Curiosity about life in all of its aspects, I think, is still the secret of great creative people.~ L. Burnett

Ad Quote of the Day

“The ideas that come out of most brainstorming sessions are usually superficial, trivial, and not very original. They are rarely useful. The process, however, seems to make uncreative people feel that they are making innovative contributions and that others are listening to them.”~ A. Harvey Block

Ad Quote of The Day

“Advertising may be described as the science of arresting the human intelligence long enough to get money from it. (S. Leacock)”

Ad Quote of the Day

“Don’t bunt. Aim out of the ball park. Aim for the company of immortals.”David Ogilvy

Ad Quote of the Day

“I welcome and seek your ideas, but do not bring me small ideas; bring me big ideas to match our future.”Arnold Schwarzenegger

Ad Quote of the day

“If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.”– David Ogilvy, Ogilvy on Advertising, 1985, New York: Vintage Books, p. 47.

Ad Quote of the Day

“Curiosity about life in all of its aspects, I think, is still the secret of great creative people.”– Leo Burnett, quoted in 100 LEO’s, Chicago, IL: Leo Burnett Company, p. 26.