Takeout Sushi? Really?

How hard is it to position Sushi that’s delivered to you? Think about it. It’s not hard to find a decent Sushi restauarant (at least if your in an urban centre). Service is quick and it’s pretty cheap so why would you even consider ordering?

Sure, you might be pressed for time but you could just grab a pick up order from your local place and go from there.

That’s where Gin No Sara comes in:

Hilarious spot and great idea. I love how many direct TV spots use the comparrison method when any good consumer knows that they are complete crap. Nice to see a brand make fun of it…

Who knows if it will actually work and sell Sushi but if you want to quickly raise awareness for a brand than this is a fun way to do it!

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